Fever Digital Privacy Policy
Effective Date: Jun 14, 2012
By visiting this website or any website with in Fever Digital’s network of sites or agreeing to receive E-mail, Display, Video and Social marketing materials from Harren Media, as defined below, you agree to be bound by the terms of the foregoing privacy policy and agreement (“Privacy Policy”).
Fever Digital Respects Your Privacy
Fever Digital Inc., its affiliates and subsidiaries (collectively referred to as: ” “Fever Digital”, “we”, “our” or “us”) respect and value your privacy. As such, this Privacy Policy details Fever Digital’s treatment of personally identifiable information (“PII”) that it collects when you provide PII directly to Fever Digital through this website, e-mail or other electronic communication. This Privacy Policy also applies to consumers that have agreed to receive e-mail marketing material from Fever Digital’s partner websites, third party partner websites, or otherwise (known as “List Management Arrangements”).
Fever Digital reserves the right to modify this Privacy Policy from time to time. Changes to our Privacy Policy will be posted on this website and the effective date of the policy will be modified to reflect the effective date of the most recent version. If a material change to our PII information practices occurs in the future, we will only use PII collected from the time of the policy change forward for these new purposes unless we have your consent.
Types of Information We Collect or Maintain About Consumers
Personally Identifiable Information
PII is information that allows Fever Digital to identify and communicate with an individual consumer. Through the use of this website and through the election to receive e-mail on third-party sites in List Management Arrangements with Harren Media, Fever Digital may collect or maintain the following PII about consumers:
•First and Last Name
•Physical Address
•Email Address
•Phone Number
•Fax Number
•Any other PII the user submits during the course of normal correspondence with Harren Media, or its third-party companies
Non-Personally Identifiable Information
Non-personally identifiable information is information collected by Fever Digital in the normal course of operating its business that does not reveal the specific identity of the consumer. This data records an individual’s activity either on the Fever Digital website or within a Fever Digital -initiated e-mail. Types of non-personally identifiable information collected include:
•IP Address
•Consumer click-stream data
•Consumer data
•Aggregate click-stream data provided to Fever Digital by third-party companies
Children’s Privacy
Fever Digital places the highest value on the privacy of children. Fever Digital does not knowingly accept PII from children under the age of 13. If you are under the age of 18, you may not use this website or receive e-mail marketing materials without the involvement of a parent or guardian.
How We Use Consumer PII
Consumer PII collected on this site.
Fever Digital will use consumer PII collected on this site to contact the consumer in response to consumer-initiated inquiries, to provide services requested by the consumer, to alert consumers to changes in services or features, and to provide consumers with requested information regarding Fever Digital or our services. Fever Digital may share this PII with service providers who assist us with our marketing efforts, but those service providers will not use this PII for their own marketing purposes and are prohibited by contract from sharing this PII with any party other than Fever Digital. These businesses may include, but are not limited to: providers of direct marketing services and applications, including lookup and reference, data enhancement, suppression and validation services.
Fever Digital may use data-enhancement providers to augment data provided to us by consumers on this site. Data-enhancement providers will not use the data for any purpose other than to provide the enhancement information to Harren Media, and are prohibited by contract from sharing that PII with any party other than Harren Media. Fever Digital may, in order to provide the highest level of service, use data collected through another Fever Digital property to enhance the data we collect on this site.
Fever Digital may also share PII in the following limited circumstances: (1) upon receipt of a properly authorized and authenticated governmental request for information; (2) in response to a subpoena or a court order, (3) to comply with relevant laws; (4) in response to an investigation of fraud regarding a specific consumer, or (5) in an effort to safeguard the person or property of a Fever Digital employee or a third party.
Finally, Fever Digital may, in the future, decide to sell, merge or otherwise reorganize its business. Fever Digital reserves the right to transfer and disclose PII in this circumstance, but data collected by Fever Digital will be governed by the same privacy policy that existed prior to any change in business conditions unless you consent to the new privacy policy.
Consumer information managed by Fever Digital pursuant to a List Management Arrangement.
Fever Digital is in the business of managing email-recipient lists for clients. As such, Fever Digital receives PII from marketing partners and uses that PII to send relevant marketing content to those recipients. Fever Digital’s use of PII collected by third-party marketing partners is limited to the uses allowed under the third-party’s privacy policy previously agreed to by the consumer. Fever Digital will utilize service providers who assist us with our marketing efforts, but those service providers will not use any PII collected by third-party marketing partners and managed by Fever Digital for their own marketing purposes and are prohibited by contract from sharing that PII with any party other than Harren Media. These businesses may include, but are not limited to: providers of direct marketing services and applications, including lookup and reference, data enhancement, suppression and validation services.
Fever Digital may, in order to provide the highest level of service, use data collected through another Fever Digital property to enhance the data we manage for third parties.
Fever Digital will share PII collected by third-party marketing partners and managed by Fever Digital in the following limited circumstances: (1) upon receipt of a properly authorized and authenticated governmental request for information; (2) in response to a subpoena or a court order, (3) to comply with relevant laws; (4) in response to an investigation of fraud regarding a specific consumer, (4) if Fever Digital is sold or acquired, or (5) in an effort to safeguard the person or property of a Fever Digital employee or a third party.
Fever Digital may, in the future, decide to sell, merge or otherwise reorganize its business. Fever Digital reserves the right to transfer and disclose PII in this circumstance, but data collected by Fever Digital will be governed by the same privacy policy that existed prior to any change in business conditions unless you consent to the new privacy policy.
European Union Residents
Fever Digital has self certified to the Department of Commerce’s Safe-Harbor framework and we adhere to the Safe-Harbor Principles. For more information on the Safe-Harbor program, visit http://export.gov/safeharbor. If you are a European resident and have a data-privacy inquiry, you may contact us at [email protected]
If your data privacy inquiry was not satisfactorily resolved by us then you may contact the DMA Safe Harbor Program at:
Safe Harbor Line
Direct Marketing Association
1615 L Street, NW – Suite 1100
Washington, DC 20036
Fax: 202-955-0085
Telephone: 202-861-2410
Email: [email protected]
For PII collected from consumers inside the European Union, Fever Digital will not manage that consumer data unless that consumer first requested, pursuant to clear and conspicuous notice, to receive such types of marketing communications. Moreover, the EU recipient must be given clear and conspicuous notice that the data is going to be shared with third parties for marketing purposes, and that notice must be given prior to receipt of the recipient’s permission.
Choice
Fever Digital manages e-mail lists through its List Management Arrangements. Consumers may wish to remove themselves from specific Fever Digital marketing lists. As such, users may remove themselves from a specific mailing list by utilizing the list-unsubscribe option that is present and available at the end of each e-mail that Fever Digital sends.
Moreover, consumers may elect not to receive advertisements from a specific advertiser at any time. In every e-mail communication we send, there is also an unsubscribe hyperlink that allows the recipient to unsubscribe from receiving commercial emails from that specific advertiser by clicking the hyperlink provided and following the instructions provided. We process all unsubscribe requests in a prompt fashion.
Unsubscribe requests are either processed on an advertiser-specific basis or on a list-specific basis, depending on the selection the consumer makes. Unsubscribing from one list managed by Fever Digital will not remove the consumer from all Fever Digital marketing lists. Similarly, unsubscribing from one advertiser will not prevent the consumer from receiving all advertisers’ emails.
To unsubscribe from Fever Digital, click here. (insert the unscrub link or email address)
Cookies
Fever Digital may employ “cookies” to help customize your access to the website, and for the delivery of targeted advertisements. A cookie is a piece of data stored on your hard drive containing information about you. Cookies have many benefits to enhance your experience at our website and to facilitate the receipt of targeted advertisements.
We use cookies to track, monitor and target the interests of our users to further enhance the experience on our website, and for subsequent advertising and/or delivery purposes. To find out more about cookies, please visit http://www.cookiecentral.com/. To disable and reject cookies generally see the below web sites.
- Digital Advertising Alliance
- The DAA offers a consumer choice page (opt-out platform) for more networks to option out go to – DAA choices
- Network Advertising Initiative
- The NAI offers a consumer choice page (opt-out platform) for more networks to option out go to – NAI choices
In addition, for the purpose of formatting and delivering future campaigns, Fever Digital may employ pixel tags (also known as clear gifs) to track: 1) the pages that our users visit on affiliate and/or partner websites; and 2) user opens of, and clicks on, our targeted email advertising. We reserve the right to employ user source information, including applicable category and interest(s), for the marketing of targeted e-mail messages. This source information may be shared with our third party marketing partners. Fever Digital reserves the right to retain cookie and pixel tag data indefinitely.
What are cookies? Cookies are small text files that web servers typically send to a user’s computer when they visit a website. Cookies are stored as text files on the user’s internet browser, and can be accessed by web servers when the user returns to a website or goes to another website. Cookies are used by companies to collect and send information about a user’s website visit – for example, number of visits, average time spent, pages viewed, navigation history through the website, and other statistics. This information helps companies improve a user’s online experience in many ways: for example, by allowing companies to monitor website performance, make the website easier to use, measure the effectiveness of their promotional placements, and tailor their website to better match a user’s interests and preferences. Fever Digital uses cookies to provide information to advertisers on user web browsing activity such as searches for a specific type of travel information, visits to shopping websites or participation in a social network. We also may obtain data about you from with third-party sources, and may combine it with data that we have collected. Fever Digital cookies cannot be used to access any other data on a user’s hard drive, or to personally identify them. There are two ways you can stop cookies from being stored on your computer, and therefore, stop Fever Digital from using this anonymous information:
1. Block all cookies (from Fever Digital and everybody else) by globally or selectively disabling cookie use in the browser configuration; or
2. Opt out of the Fever Digital cookie to block only Fever Digital cookies. You may click here to opt-out of data collection and targeting cookies. Be advised that if you change computers or browsers, or use multiple computers or browsers or delete your cookies, you will need to repeat this process for each computer and each browser.
Fever Digital’s third party cookie services
Use of Cookies
We deploy both first-party and third-party cookies when consumers open and “click” a link within the emails we send pursuant to our list-management relationships or when consumers register on a partner site. A cookie is a piece of data stored on your hard drive containing activity-based information about you, and it is designed to facilitate the receipt of targeted and relevant advertisements. The cookie is not associated with your email address or any other PII.
Fever Digital’s cookies are used to for two purposes. First, Fever Digital leverages cookies to better serve display advertising to consumers; these advertisements are chosen to meet specific consumers previous web-surfing or demographic data, but the advertisements are not selected using data such as WHO specifically a consumer is. Secondly, Fever Digital leverages cookies to provide partners with demographic information regarding the consumers who visit the partner’s site. Again, no PII(such as name or email address) is included in the cookies Fever Digital sets.
To find out more about cookies generally, please visit http://www.cookiecentral.com/. Should you wish to opt-out of us placing a marketing cookie on your browser, click here.
Additionally, every email we send as a result of a list management relationship contains a bit of code known as a “web beacon.” This code allows us to understand the time and date of when a user has opened an email and when he/she has utilized a link within the email to visit a Web site. Our web beacons do not collect PII. Users wishing to disable our web beacons should do so by turning images “off” in their email client (e.g., Outlook, Outlook Express). Please see your email client for more information.
Group Aggregate Data
Fever Digital reserves the right to provide aggregate or group data about Fever Digital users for lawful purposes. Aggregate or group data is data that describes the demographics, usage, or characteristics of Fever Digital participants as a group, without disclosing PII.
Right to Contact Via Telephone
In addition, by registering at the website, you agree that such act constitutes an inquiry and/or application for purposes of the Amended Telemarketing Sales Rule (16 CFR §310 et seq.), as amended from time to time (the “Rule”). Notwithstanding that your telephone number may be listed on the Federal Trade Commission’s Do-Not-Call List, we reserve the right to contact you via telemarketing in accordance with the Rule.
Security
We endeavor to safeguard and protect our users’ information. When users submit information at the website or when our third-party marketing partners transfer PII to us, such information is protected both online and offline. The servers in which we store PII are kept in a secure physical environment. Fever Digital has security measures in place to protect against the loss, misuse, and alteration of personal information under our control. Currently, Fever Digital uses Secure Socket Layer Software (“SSL”) to protect data and to secure any transactions. SSL encrypts information, including credit card numbers, names and addresses as they are transmitted over the Internet. Please be advised that, although we take reasonable technological precautions to protect your data, no data transmission over the Internet can be guaranteed to be 100% secure. Therefore, Fever Digital cannot warrant that your information will be absolutely secure. Any transmission of data at or through our website is at your own risk. However, access to your information is strictly limited, and not accessible to the public.
Access
Consumers wishing to review PII collected by Fever Digital on this site should write to Fever Digital Privacy Department at the http://www.fevermag.com/contact. Fever Digital may take reasonable steps to confirm the identity of the consumer in an effort to prevent identity theft.
Consumers wishing to review PII list managed by Fever Digital but collected on a third-party site pursuant to the third-party’s privacy policy should contact the third-party company responsible for the collection of the consumer’s PII.
You’re California Privacy Rights
California Civil Code Section 1798.83 permits California residents who have provided PII to Fever Digital or its partners in list management arrangements to request certain information regarding Fever Digital’s disclosure of PII to third parties for their direct marketing purposes. Within thirty days of receiving such a request, we will provide a list of the categories of PII disclosed to third parties for third-party direct marketing purposes during the immediately preceding calendar year, along with the names and addresses of these third parties. This request may be made no more than once per calendar year. We reserve our right not to respond to requests submitted other than to the address specified in this section.
If you have any questions about this Privacy Policy, please contact us at http://www.fevermag.com/contact.
